Management Colleges India

  In the last few years, major multinationals such as Google, Apple, HP, and Facebook have evidently increased their efforts to strengthen diversity in the workplace. Enhancing diversity and inclusion is the highest priority for over a quarter of leaders, as organizations seek to improve workplace culture in a stringently competitive recruiting market. Given the scenario of the hiring industry at present, it’s no surprise that businesses, other than maintaining a positive workplace culture, are taking additional steps to ensure they remain attractive to not only potential employees but also aspirants belonging to institutes offering high-end specialized courses like post-graduate diploma in human resource management and diploma in financial management among others. The important question that strikes our mind is, does diversity impact business? It turns out, diversity does pay! Over the past two decades, as researchers have sought to measure the economic effects of workplace di...

  From interactive billboards to sponsored ads, the latest technologies mean the layman is exposed to close to 5000 averts a day. And while artificial intelligence, data science, machine learning, fintech, and virtual reality are relatively new concepts, they seem to be introducing shifts across all areas of business, particularly marketing. Here, we explore how technology is making an impact on the marketing function and why organizations, as well as institutes conducting post graduate diploma courses in business, need to lay focus on the transitions taking place in the industry in order to develop and instill skills that’ll sustain changing strategies and effects. Here’s what the world can expect next! Originality and personalization Developments in technology in the past decade have brought a range of solutions to marketing challenges in business. Only four years back, there were more than 5000 marketing and technology (martech) solutions in the market, encompassing every...

Marketing is not about the stuff you make, but the stories you tell. Nothing sticks in your mind like stories do. As marketing evolves around the world, PG Courses In India get more creative in delivering marketing lessons to their students. At B Schools like VJIM, Hyderabad the endeavor is to offer an immersive learning experience to enable Marketing Management students become powerful storytellers along with master strategists. They are not just passionate about the subject; they live and breathe Marketing. The B School’s industry oriented curriculum takes students through areas of digital marketing, strategic marketing, rural marketing and more. They get insights into market research and consumer behavior, which is coupled with practical training. The Marketing Club is another platform where management students find opportunities to put their learning into practice. The best learning experience is when you start living it. Students of the B School are certainly doing that as they no...

  If there’s one term we hear a lot these days, it is “disrupt.” The advent of Uber has disrupted the taxi business, just the way Tesla has disrupted the auto industry, and Netflix, the old-style TV. Ironically, one segment that hasn’t drastically witnessed much disruption is business education. The traditional model, comprising of class discussion, written case studies, and the study of basic management skills like accounting and marketing remains strongly entrenched. In fact, this old-fashioned MBA model actually dates back to 1908, in times when Harvard Business School was instituted. Surely, the aspirants who pursue MBA or for that matter, post graduate diploma coursesin India , from some of the top-ranking institutes, may need a different set of skills, which are not the same as the earlier days. Quite clearly, an education model that has remained unchanged for more than a century must certainly be “ripe for disruption”! In the last two decades, the internet and digital te...

  Today, the stream of Human Resource Management (HRM) is witnessing numerous pressures for change. Domestic diversity, shifts in the economy, globalization, and technology have given rise to new demands for organizations and driven the field in some completely new directions. Human resource, as a field and department, has a major challenge in the near future – be it with respect to retaining capable employees or managing the workforce. However, we are also of the opinion that these challenges create several opportunities for HR as well as organizations overall. Listed below are probable major setbacks as responded by HR professionals and recommended ways to deal with them. Conducive work environment The finest of the b-schools, when delivering highly-coveted courses like post graduate diploma in humanresource management , diploma in financial management , or post graduate diploma in business administration, has always put emphasis on creating a work culture that lifts emplo...

  Aspirants who are uncertain whether a career in management is worth pursuing or no may find scope for optimism if they take a look at the job profiles and employment rate that the degree or diploma offers. Management alumni and professors emphasize that a management course, be it a post graduate diploma in business management , master of business administration, or diploma in financial management is a marketable credential because it indicates that someone possesses the general management skills and knowledge essential to oversee various departments within a business. Here are four types of careers that are likely to be introduced in the future for management students: Database administrator Business today is mostly conducted online, which means there’s a great amount of digital information regarding consumer behavior that companies might want to leverage to their advantage. Due to the enormous amount of data that businesses these days collect about consumers, organizatio...